Peter Franconi is the Vice President of Business Development with Fulcrum Equity Partners and joined the team in 2017. He is responsible for sourcing new investment opportunities by building relationships with founders and CEOs of high growth companies, industry service providers, and other funds.

Prior to joining Fulcrum, Peter was a member of the senior leadership team at General Assembly, a global education institution focusing on technology, business, data and design. He launched the Atlanta campus in 2014, where he oversaw all aspects of the Atlanta organization including marketing, admissions, operations, career services and business development.

Before General Assembly, Peter worked for other fast-growing startups. He was the Director of Account Management & Client Services at BrightWhistle (acquired by Influence Health) here in Atlanta, and was a member of the original founding team at Tasting Table in New York City doing sales and business development. Mr. Franconi began his career as an Associate with Triage Consulting group.

Outside of Fulcrum, Peter supports the Metro Atlanta Chamber’s first council for young professionals, ATLeaders.


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